Who We Are
Alpaca is a fast-growing Series B fintech startup, having raised over $120 million in funding. Our API-first platform for stocks, options, and crypto enables developers and businesses globally to build trading algorithms, applications, and brokerage services. Our team is a diverse group of developers, traders, and brokerage specialists backed by prominent investors such as Tribe Capital, Horizon Ventures, Spark Capital, Social Leverage, Elefund, Portag3, and Y Combinator. We are also enthusiastic about open-source contributions and community building.
Job Position: Content Marketing Manager
Location: 100% Remote (Worldwide)
Working Timezone Preference: Eastern, North America
The Alpaca Herd (Our Team)
Our team comprises 150+ remote members from the USA, Canada, South Africa, Singapore, Hong Kong, India, Nigeria, Brazil, the United Kingdom, and more. We value passion for making a global impact in financial services and technology, contributing to local communities, and growing with our hyper-growth company.
Your Role
We are seeking a Content Marketing Manager with a strong project management mindset to execute Alpaca’s developer-first content strategy. This role includes managing our growing contributor network around algorithmic trading, building Fintech apps, and managing our social platforms. You will be a proactive learner with a keen interest in algorithmic trading and developer tools, comfortable with CMS and social platforms like Ghost, Reddit, X, and LinkedIn. This individual contributor role reports directly to the Marketing Lead.
Responsibilities
- Collaborate with marketing and product teams to identify content opportunities and gaps.
- Develop and manage content strategy, calendars, topic tagging, classification, brand voice, and tone.
- Explore various content formats, including articles, case studies, videos, infographics, webinars, and podcasts.
- Develop and manage content management strategy, calendar, tagging, classification, and platforms.
- Work with OAuth and Developer experience teams to write, edit, and publish in-house content.
- Project manage article contributions to our /learn and /blog resources page.
- Liaise with writers, editors, and other content creators.
- Drive traffic to our website and content properties using SEO, engaging in relevant communities, and leveraging topical keywords.
- Experience with SEO content marketing and KPIs is a plus.
- Own posting and engagement across Alpaca’s social channels.
- Engage with relevant communities to promote our content and brand.
- Foster relationships with key influencers, partners, and industry experts.
- Experience in building online communities or managing community advocacy programs is a plus.
- Support the Marketing Lead in establishing metrics and KPIs to measure content impact and performance.
Requirements
- 3+ years of experience in software development and creative/technical content development or project management.
- Strong interest in algorithmic trading, quant trading, developer tools, and open-source.
- Creative problem solver with a passion for finding unique content solutions.
- Data-driven with a desire to learn, grow, and continuously improve.
- Team player who thrives in a fast-paced, ever-changing, high-growth environment.
- Excitement about Alpaca and democratizing access to global markets is a huge plus.
How We Take Care of You
- Competitive Salary & Stock Options
- Health Benefits: Medical, Dental, Vision (US), supplemental health care (Canada), or a stipend (international).
- New Hire Home-Office Setup: One-time USD $500.
- Monthly Stipend: USD $150 per month via a Brex Card.
- Work Environment: Collaborate with hardworking, intelligent people and innovative partners worldwide.
Alpaca is proud to be an equal opportunity workplace dedicated to pursuing and hiring a diverse workforce.